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Cerstin Hannestad Portrait.jpg

Hi, I am Cerstin.

I am one of those rare 'Creative Strategists'.

I work as a Brand Consultant, Startup Coach and Creative Director.

From vision to market and beyond I can guide you and your team through all the necessary steps to create and establish your stunning individual brand.


The What & Why

Since the last 10 years I am self-employed.

I work for agencies as well as my own clients leading their creative teams, giving workshops and business coachings focussed on brand building.

Bringing your vision to life – that's what I love most about my job!

A One Decade Drill In Advertising

I look back on over a decade of experience in advertising agencies like Ogilvy & Mather, McCann Erickson and Publicis Group. There I had the chance to work for national and international clients such as Coca Cola, Nestlé, IKEA, o2 Telefónica, L'Oreal, MAYBELLINE New York, LIDL and Media Markt.

Fun Facts

- 1,88 / 6'2".

- No, I don't play basketball.

- Yes, my parents are as tall as me.

Those are my answers to the top 3 questions people ask me first!


Smart tools & techniques excite me. I am into coaching and self-development. Traveling is my passion. You will always find me on a food market trying new stuff. I am a sporty, loving to practice freeletics, yoga and Muay Thai boxing. Occasionally you will even catch me running a marathon.

I am also deeply in love with electronic music... 


Current freelance

Brand Consultant & Creative Team Lead 

Volkswagen Group Info Services 

Building the Mobility Data Brand for the Volkswagen Group

Since August 2023  I

Long-term freelance

Brand Strategist & Creative Director 

Die Werbegenossen eG / Interview

Creative Director & Brand Consultant

LOFINO GmbH I 2017 - 2022 I 5 years

Last Projects freelance 

Graduate Founder Institute

JOY TOY Berlin – startup development

Spring Batch 2023 / Feb - June


Product Design & Creative Coaching


Brand Management & Creative Coaching


Brand Relaunch & Creative Coaching

TikTok Instagram


FOOD BROS - Major Tacos / Copy Writer & Co-Creative

Mexican Street Food Brand / Agency: Phosphene

see project


BIANCHI Bikes / Strategist & Brand Consultant

SoMe IG Strategy DACH / Agency: MEGACULT

view page


CREATOKIA / Creative Team Lead & Corporate Designer

NFT Platform, Blockchain / Client: Bookwire

see project · view page


PLSR! · Dating App / Brand Strategist & Creative Director

Brand & App Development / Client: Sweet Invest 

see project · view page

SUPERFIT Fitness Clubs / Creative Director

Homepage Relaunch: Web Conception & Content Production / Agentur: Phosphene

see project

Startups & Agency Career 

> Founder / JOY TOY BERLIN

> Founder / BAKERY - Brand Bakery Berlin

> Founder / CH Creative Content

> Co-Founder / FitCrowd App, Berlin

> Freelance Senior Creative / Familie Redlich, Berlin

> Co-Founder / Craft Beer Club Berlin, Berlin

> Art Directors Swap / Ogilvy, Singapore

> Junior Art Director Digital / OgilvyOne, Frankfurt

> Creative @ Pitch Unit / Publicis Group, Frankfurt

> Copy Writer / McCann M.E.C.H., Berlin

> Assistant Creation / MRM, McCann Erickson, Frankfurt


2010 DIPLOMA Communication Design Ø 1

University of Applied Sciences I Wiesbaden, Germany


2004 Graduate Art College I P.ART Design, Stuttgart

Get in touch, if...

... you are just starting your own business and need guidance on how to build a proper brand from scratch? need support in relaunching your existing brand?


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