
BEGIN. CREATE. INNOVATE.
Your vision is our mission!
WORKING WITH THE BEST
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Brands & Clients
VOLKSWAGEN. Bianchi. LOFINO. Coca Cola, Fanta, Mezzo Mix. IKEA. L'Orèal. Man Expert. SONY. Lufthansa. Opel. Nestlé. Maybelline New York. Media Markt. LOTTO Bayern. Nescafé. Nintendo. Die Welt. Jever. General Motors. Swarovsky. o2 Telefónica. Swarovski. Wella. LIDL. RWE Energy. dm Drogeriemarkt. Sportscheck. MEWA. Bookwire. ARD & ZDF. TOTAL Tankstellen. BMWI. Saab. Sierra Tequila. ING-DiBa. Henkel. Haspa. Zurich. Multicity CarSharing. Glashäger. ISS ANDERS Coaching & Workout. Sei Design. Finest Coffee Berlin. Craft Beer Club Berlin. Lenny's Artisanal Ales. Stella Musical Hall. FITCROWD App. Annabell Mandeng. Sucre & Cie. Cowogy. There She Goes. Netzbest. Nordpool Offices. PLSR! Sweet Invest. SPORTHUND. Stackmeister. SUPERFIT Clubs. Boehringer Ingelheim. CREATOKIA, Bookwire GmbH. Wunschzeit. Sophie-Charlotte-Adler. FOOD BROS, Mejor Tacos. AVALINO - Britta Kiwit. Birton Kingsley. Ruth Cramer. LIBRI. Kunze & Stamm. Commerzbank. Tech4Humans. Universität Darmstadt. INFLABI.
Agencies
Ogilvy & Mather Frankfurt & Singapore. Content Cube Düsseldorf. Publicis Group. McCann Erickson. M.E.C.H Berlin. MRM Worldwide. Geometry / VMLY&R. WPP Group. Familie Redlich Berlin. Mertens Marketing. Superpeers Hamburg. Baumheuer Communication! Hemmerle & Partner. Chimney Berlin. Megacult Marketing for Masses. Gfn / Jomacoma. Meister Lampe & Freunde. EDDB die Brandenburgs. Herrmanndesign Group. Phosphene Open Eye. Viral Lab Berlin. Leonhardt & Kern. P.ART Stuttgart. JKS Content. bakery. Bubbles Film.
TRANSITION & TRANSFORMATION COACHING
Clarity · Identity Shift · Sustainable Growth
Guidance through the step into self-employment supports a smooth transition and the internal shift from employee to entrepreneur. Gain mastery over change, redefine your professional identity, and build a solid foundation for sustainable, purpose-driven business growth.
ENTREPRENEUR READINESS, SETUP & MENTORING
Structure · Action Plan · Momentum
Support for aspiring entrepreneurs provides the clarity, solid setup, and entrepreneurial mindset needed to launch with confidence. Through strategic preparation and ongoing mentoring, you build the structure and momentum for sustainable business success.
STRATEGIC BRAND CREATION & COMMUNICATION
Brand Strategy · Ci Development · Campaigning
A strategic approach to brand creation strengthens your positioning from the start. Clear identity development and targeted communication enable you to present your value with confidence, attract the right clients, and build a brand that grows with your business.
FOR WHOM?
For those ready for a fresh start — from ambitious professionals and emerging entrepreneurs to established teams seeking renewed direction.

EMPLOYEES IN TRANSITION
You’re preparing for a career change or considering self-employment, but feel uncertain about your next step?
Together we create clarity, strengthen your confidence, and shape a direction that aligns with your strengths — so you can move forward with focus and momentum.

SOLOPRENEURS & STARTUPS
You’re just getting started navigating independence, organizing your first steps, and facing early growth challenges — and need sparring to keep momentum or gain a fresh perspective?
In our coaching we explore new angles, strengthen your resilience, and help you stay structured, consistent, and on track while building your business with impact.

SME &
CORPORATES
You’re leading a startup in its early or growth stage – or steering a company through repositioning or rebranding?
With structured guidance and brand-focused strategy, we support you in turning challenges into sustainable growth, strengthening your market position, and future-proofing your brand.
ORIENTATION & TRANSFORMATION
Guidance for professionals navigating change and growth.
STRATEGIC BRAND DEVELOPMENT
Coaching and workshops designed to match your brand’s current stage

STARTUP MENTOR
@ Technical University of Darmstadt
As part of the HIGHWAY Startup Mentoring Program at the Technical University of Darmstadt, I support young founders in building strong brands, developing products, and creating effective communication strategies.
Reference: Thomas Biermann
How it works and what's special.
HOLISTIC APPROACH
In my coaching sessions, you benefit from a unique mix of lived experience, sharp perception, and deep sensitivity. I quickly recognise patterns, reflect them back with clarity, and help you cut through complexity to reach the essence of what truly matters.
What makes it special?
ACTIVE CROSS PRACTICE
Coaching with me is not passive input but an active process. I combine coaching and consulting, offering clear impulses and concrete tasks. Your active participation is at the heart of the process.
MIRO LIVE MAPPING
I visualise your thoughts and processes on an online canvas that we can both see and revisit. This way, ideas become tangible and change becomes actionable.
This blend of depth, clarity, and practical tools ensures that insights don’t just stay in your head, but transform into visible, lasting results.

MEET CLIENTS & COACHEES
See how our collaboration shaped their journey.
BRITTA
Business Coaching,
Brand Development
'Working with Cerstin gave me structure, clarity, and fresh impulses for my brand.
She kept the big picture in view while refining the details – helping me relaunch my corporate design and strengthen my positioning as a businesswoman.
Her 360° support has been truly invaluable.'

THOMAS
Startup Development,
Brand Buildung & Management,
Creative Direction
'Over five years, Cerstin helped us shape a strong brand from scratch – from vision to a consistent strategy.
Through co-creation she turned complex ideas into a clear brand voice and laid the foundation for growth – resulting in a thriving startup and ultimately a successful sale to an investor and a rewarding exit for me.'


NICO
Tranformation &
Business Coaching
'Coaching with Cerstin was a crucial step in my career reorientation.
Today, I look toward my professional future with a clear plan and increased self-confidence – something that wouldn't have been possible without Cerstin's support.'

SOPHIE
Relaunch
Startup Coaching,
Website Development
'Clear, inspiring, professional and fun –
Working with Cerstin was a real gift!
She immediately grasped the essence of my brand and transformed my vision into a clear strategy and an elegant visualisation that truly represents me.'

CERSTIN HANNESTAD
COACHING & CONSULTING
Instinctive · Creative · Leadership
Coaching & Workshops for Startups & Solopreneurs
Strategic Brand Creation & Communication
Startup Setup & Mentoring
Transition & Transformation Coaching

















