bakery.
vision.
We will create the juiciest identity your audience has ever tasted:
Whether start-up or corporate: your vision is our mission!
you.
01
start-up.
You have a clear vision but are in need of a strong identity to enter the market?
–
Let's bring your brand to life, shall we?
02
corporate.
You want to merge, align, relaunch or completely reinvent an existing brand?
–
Let's start the metamorphosis!
03
agency.
Your client is asking for a branding expert, but that's none of your business?
–
Look no further – we are here to support.
expertise.
Our knowhow to transform your vision into an outstanding brand!
strategy.
basis
Identity. Architecture. Transformation. Organization. Usability.
Contemporary brands radiate upon their clearness of vision, an authentic & emotional background story and solid in-depth knowledge about their target audience.
What's your vision and the story of your product?
creation.
imagination
Uniqueness. Awareness. Design. Branding. Guidelines.
What makes you special to your audience? Witty messaging and an outstanding corporate identity and design concept are crucial to bring your brand to live and to grow it into a vivid universe to remember!
What does your brand stand for?
experience.
knowledge
Web. App. Ui/Ux. Prototyping. Digital Products.
Building a product for those who actually need and use it can be tricky! Human behaviour can be unpredictable. Theories need to be validated. Let's curiously question, test & adjust to deliver what is most desired!
What product are you selling?
activation.
messaging
Communication. Engagement. Implementation.
No one knows your product better than you. You are the expert in your field. Let your audience know! Let's find your fitting target group, their channels, touch points and your apt tone-of-voice to reach them!
Who is your audience and what makes them tick and stick?
brands.
we’ve worked with:
clients.
Bianchi. Coca Cola. IKEA. L'Orèal. SONY. Lufthansa. Volkswagen. Opel. Nestlé. Maybelline New York. MediaMarkt. Nescafé. Nintendo. Die Welt. Jever. General Motors. TOTAL Tankstellen. o2 Telefónica. Swarovski. Wella. LIDL. RWE. dm Drogeriemarkt. Sportscheck. MEWA. LOFINO. Bookwire. Superfit. GLS Bank. ARD & ZDF. Henkel-Freixenet. TOTAL. Saab. Sierra Tequila. ING-DiBa. Henkel. Haspa. Zurich. Boehringer Ingelheim. Moovel. Leerdammer. Babybel. CustoMed. Multicity CarSharing. Glashäger. Annabell Mandeng. Stella Musicall Hall.
agencies.
Ogilvy & Mather. Publicis Groupe. McCann Erickson. MRM Worldwide. M.E.C.H Berlin. Geometry. VMLY&R. Young & Rubicam. WPP. Grabarz & Partner. Familie Redlich. Werbegenossen. Hemmerle & Partner. Phosphene. Chimney. Megacult. EDDB die Brandenburgs. Viral Lab. Meister Lampe & Freunde. Leonhardt & Kern. P.ART.
Your brand will be based on your desires and built upon the needs of your audience.
Let's find the most magical way to communicate!
us.
Meet the creative directors.
cerstin hannestad
In symbiosis with David I enjoy focussing on the project management and our joint processes in brand strategy and idea development.
david herrmann
David is one of the most experienced and resourceful creative directors I know. He turns any brief into a smartly constructed stunning piece of art.
story.
Dave and I bring 20 years of successful cooperation: from winning prices at the uni to working on various projects together ever since.
bakery now combines our strengths in strategy and arts into a unique force to build the most powerful and beautiful brands for you!
